Advanced Website Conversion Rate Optimization Certification Training

Course Overview

Master the skills that enable you to consistently increase landing page conversion rates on microsites and websites with Simplilearn?? Conversion Rate Optimization course. You will learn about the various aspects of conversion optimization and how to analyze website traffic so you can design campaigns that can capture visitors??attention.

What you'll learn

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  • Learn Research
  • Collect Usefull Data
  • Requirement Analysis Phase
  • Market competent Skills
  • Problem Solving Skills
  • Model Implementation Skills
  • Building or Developing Phase
  • Presenting and Testing Skills

    Course Includes:

  • 7+ hours on-demand video
  • 7+ articles
  • 20+ downloadable resources
  • Full access
  • Access on mobile and TV
  • Certificate of completion


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Helping professionals thrive, not just survive

Learning — Blended to Perfection

Learning — Blended to Perfection

Learning — Blended to Perfection

Course Inquiry


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  • Lifetime access to high-quality self-paced eLearning content curated by industry experts
  • 4 hands-on projects to perfect the skills learnt
  • 2 simulation test papers for self-assessment
  • 24x7 learner assistance and support


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  • Everything in Self-Paced Learning, plus
  • 90 days of flexible access to online classes
  • Live, online classroom training by top instructors and practitioners
  • 24x7 learner assistance and support


  • Blended learning delivery model (self-paced e-learning and/or instructor-led options)
  • Flexible pricing options
  • Enterprise grade Learning Management System (LMS)
  • Enterprise dashboards for individuals and teams
  • 24x7 learner assistance and support
  • 24x7 learner assistance and support

Course Curriculum


This CRO training course is best suited for professionals who want to specialize in Website Conversion Rate Optimization, including digital marketers, optimization and analytics professionals, professionals seeking to increase profits for their online business, and digital marketers who use a data-driven approach to generate revenue.


There are no particular prerequisites for the CRO certification. However, participants should have a working knowledge of the internet and Microsoft Office. Although not required, many participants also benefit from our Conversion Optimization Foundations course.

Course Content

Section 1 : Introduction to Website Conversion Rate Optimization
1 Introduction to Website Conversion Rate Optimization
2 Knowledge Check
Section 2 : Conversion Planning
1 Three Steps to Increase Conversion
2 Developing an Optimization Framework
3 Getting to Know the Four Key Personas
4 Planning with Personas
5 Knowledge Check
Section 3 : The Design Concepts of Conversion
1 Designing for Conversion
2 Building the Perfect Landing Page
3 Designing for Mobile
4 The Two Minute Visitor
5 Knowledge Check
Section 4 : Creating Conversion Structure
1 Discovering The Testing Cycle
2 Eye Tracking Heatmaps and Visual Clarity
3 Website Conversion Rate Optimization Toolbox
4 Knowledge Check
Section 5 : Gaining Momentum
1 Building Your Credibility
2 All About Us
3 Build a Consistent Trail
4 Attention Interest Desire Action Satisfaction (AIDAS)
5 Knowledge Check
Section 6 : Starting the Conversation
1 Optimizing your Web Copy
2 The Voice of the Customer
3 Improving Blog Conversions
4 Getting Email Marketing Right
5 Knowledge Check
Section 7 : Web Analytics Analysis and Measurement
1 Analytics and Optimization
2 Working with KPI
3 Knowledge Check
Section 8 : Taking Action and Optimizing your Product
1 Converting with Social Media Trends
2 Dealing with Shopping Cart Abandonment
3 The Key Elements of Any Product Page
Knowledge Check
Section 9 : Conversion with PPC
1 Conversion with PPC
2 Knowledge Check

Course Training Session FAQ'S

IT Nuggets Online is a progressive IT company engaged in creating eye-grabbing computer-based content in English, for the benefit of students. we offer learning process that blends texts, visuals, animation, video clips, and sound to give a complete learning experience to students.
Everyone Take an Online Classes in Your Flexible Times.
Yes, You Can Enroll More Than Courses.
After Meeting the Certification Criteria Explained By Instructor which will be contain some quiz and hands on exercise then definitely you will get certification.